Lifecycle Marketing that Drives Revenue, Not Just Activity

Strategic insight + hands-on execution that transforms your customer journeys into revenue engines.

What I do

Lifecycle Strategy Architecture

Designing customer journeys that anticipate needs, remove friction, and drive measurable business outcomes.

Technical CRM Implementation

Bringing strategic vision to life through flawless execution in your marketing technology stack.

Data-Driven Campaign Optimization

Turning customer signals into personalized communications that drive engagement and conversion.

Marketing Automation Engineering

Building scalable systems that deliver the right message at the right moment without manual intervention.

Who I Work With

I join high-performance teams as a key individual contributor, partnering closely with clients to create data-driven marketing strategies that consistently improve user engagement and drive measurable revenue growth.

Strategic Vision

A seasoned partner who can architect or evolve your lifecycle program to align with evolving business objectives.

Technical Execution

A specialized resource who navigates complex marketing technology with precision while your team focuses on broader strategy.

Independent Leadership

A senior contributor who can operate autonomously while seamlessly integrating with your team's workflow and KPIs.

Problem-Solving Expertise

A marketing technologist who thrives in ambiguity, identifies hidden opportunities, and delivers results without constant oversight.

🎯

Want a quick read on your lifecycle model?

Upload your custom events and user attributes — I’ll take a look and show you where your lifecycle model is strong, where it’s fragile, and what’s missing.

  • What to include: CSV, Airtable, or Google Sheet of your events + attributes
  • Optional: A note about your product’s core action or funnel
  • What you’ll get: Sharp insights — no fluff, no pressure

I’ll follow up via email so you can share more context or ask questions.